KeHE’s Emerging Brands Alliance 2023 Grant Program

The Emerging Brands Alliance will award one $50,000 Emerging Brands Grant on September 10th, 2023, in Las Vegas. The organization is dedicated to helping CPG brands scale manufacturing, assisting with purchase of packaging or processing machinery. To be eligible, applicants must produce and distribute a packaged consumer product in the U.S. and/or Canada and have annual revenues of at least $1M USD but not more than $20M USD. 

The grant application, review, and award timeline are as follows:

  • March 17th – July 31st, 2023 – Applications accepted
  • July 31st – August 4th, 2023 – Applications reviewed
  • August 7th, 2023 – Finalists notified
  • September 10th, 2022 – Grants awarded at the Emerging Brands Summit

In 2022, the Alliance distributed $60,000 in grant funding to three emerging brands, each awarded $20,000. Yishi Foods, Pescavore, and Sarilla were selected over 460 applicates. The criteria was based on product innovation, brand story, and growth potential. 

“We are very pleased to be able to offer a grant of this size and unique nature, and we hope the impact will be quite meaningful to the winner’s ability to grow their operations,” comments Kim Overstreet, Emerging Brands Alliance Director. “Our mission is to provide resources to help growing CPGs scale their operations, and this is a terrific way to make an impact.”