New Seasons Market Enhancing its Social and Environmental Initiatives
New Seasons Market, recognized as the Retailer of the Year by The Shelby Report of the West, was the first grocer in the nation to achieve B Corporation certification. This certification is given to businesses meeting rigorous standards in verified social and environmental performance, public transparency, and legal accountability to balance profit with purpose. Senior Manager of Sustainability, Athena Petty, emphasized the company’s commitment to using its business efforts as a force for good, aligning with B-Corp’s comprehensive framework that assesses the impact across five key areas: community, workers, planet, governance, and customers. New Seasons Market has maintained its B-Corp status for a decade.
The grocer’s dedication to sustainability is evident in various programs, including Portland Bold Reuse, Neighbor Rewards, Partner Brand products with recyclable packaging and low-interest loans through the Partner Fund, Cans for Kids program, and the elimination of single-use water bottles. New Seasons Market’s commitment to responsible retailing reflects a comprehensive approach to sustainability, fostering partnerships, supporting local communities, and prioritizing eco-friendly practices throughout its operations.