Sprouts Farmers Market launched Real Root by Sprouts, a new private label line featuring over 130 premium body care, personal care, and home fragrance items. All products in the Real Root line are cruelty-free and free from parabens, phthalates, artificial fragrances, colors, skin irritants, and harmful ingredients, with many also being vegan.
Designed with natural, effective ingredients like shea butter, aloe vera, and essential oils, the products aim to nourish and benefit the skin. The full Real Root line includes a range of products such as hair care (shampoo and conditioner), epsom salts, bar soaps, body washes, bath fizzies, mineral salt deodorants, and Castile hand soap.
“Life can be overwhelming, but taking care of yourself shouldn’t have to be. Real Root by Sprouts products focus on wellness, delivering a restorative experience that nurtures both inner and outer well-being” said Kim Coffin, Chief Forager of Phoenix, Arizona Sprouts. “Real Root by Sprouts offers a wide range of personal care items that have been carefully crafted – from the high ingredient standards of each formula to our signature amber bottle.”
Sprouts partnered with a boutique fragrance house to create exclusive scents, including seasonal fall and holiday options like apple bourbon, pumpkin spice, peppermint vanilla, candy cane, frankincense and myrrh, spiced chai, and juniper berry.
Available at all Sprouts locations nationwide, the line can also be purchased online for pickup or delivery through the store’s vitamin and body care department.
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