Phoenix-based Sprouts Farmers Market kicked off a new program in January introducing new products that spotlight artisans producing specialty items, unique healthy desserts and snacks, and convenient meals with health-supportive ingredients. The “New for You” program will continue in February. Shoppers can identify these specialty selected products by looking for the “New for You” icons in the store.
January’s features included vegan and gluten-free cookie doughs meant to be eaten right out of the jar, chef-inspired frozen comfort food favorites, organic wellness shots, and a sweet orange jam bar designed to remind shoppers of a Dreamsicle, among others. Products available in February include grain free frozen cookie dough, made-in-store wings, a superfood cookie with minimal ingredients, and a plant-based naan.