DATA INSIGHTS: CHANNEL TRENDS & FOOT-TRAFFIC REVIEW APRIL 2024

May 15, 2024 |

In the CPG landscape, the dollar percentage change rates have stayed uniform across various channels, with the exception of Total US – Food, indicating a deviation in consumer spending patterns. Unit growth, though sluggish, is trending positively across all channels.. Average Retail Prices (ARPs) are steady in most channels, but we’re seeing a decline in the Natural Expanded channel. Despite overall dollar growth in each channel, the recent slowdown points to a more nuanced recovery in the industry.


PRESENCE reporting services continue to be an invaluable resource for businesses navigating the complex terrain of the CPG industry. By offering detailed, timely insights into sales trends, unit growth, and pricing changes across multiple channels, PRESENCE enables companies to make informed decisions that can enhance their market strategies and operational efficiencies. Whether it’s adapting to shifts in consumer behavior or optimizing product distribution, the data provided by PRESENCE reporting services empowers businesses to stay ahead in a rapidly evolving market.

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