All TPL channels, except MULO, are experiencing a decline in unit sales compared to the previous year. The Regional and Independent Grocery channel is also still seeing a dip in dollar sales compared to a year ago. The NPI channels all have strong dollar growth, while the Regional and Independent Grocery and Natural channels have started to see a dip in unit sales. Natural products continue to perform well across all channels, as well as Specialty & Wellness products. Looking at the SPINS Attribute Ticker, products containing the pescatarian, Foodmap diet, or gluten free attributes have the highest sales volume in both Natural and Conventional channels. The Up Cycled Certified attribute continues to see the largest dollar % change for the Natural Channel while the Paleo positioned attribute has the largest dollar % change for the Conventional channel. Lastly, innovative attributes across the Natural and MULO channels show that the Heart Healthy FDA Diet, Plant Based Protein Diet, and Vegetarian Diet are trending in new products.
Maximize your brand’s growth with PRESENCE Reporting Services. Discover how our powerful, data-driven insights can elevate your strategy at pmidpi.com/reporting-services.
(847) 277-9500